Digigo
We provide Water Softener for Agriculture, Water Softener for Home, Industrial Water Softener and Commercial Water Softener. Goodbye to hard water issues and welcome better hygiene, cost-effectiveness, and sustainability with our innovative hard water softeners.
Technology
HTML5, CSS3, Responsive design, WordPress
Industry
Water Treatment - Electro Hydro Enhancer
Introduction
Digigo is India’s only manufacturer of advanced Water Softener System technology E-Soft, which breaks down minerals and converts active ions into neutral form to prevent scale accumulation in pipelines. This water softener system uses digital signals generated by pre-programmed software and is based on the principle of changing the molecular structure of carbonates and bicarbonates, which are responsible for the formation of scales.
Client Requirements
The client, a leading provider of advanced water softening solutions with their product E-Soft Electro Hydro Enhancer, approached our web development team to create a user-friendly and informative website. The primary objectives were to showcase the innovative features of the Electro Hydro Enhancer and facilitate easy navigation for visitors from diverse sectors.
Scope of Work:
Our services encompassed comprehensive UX/UI design, ensuring a seamless user experience for individuals across agriculture, residential, commercial, and industrial domains. The project also involved creating an engaging interface to highlight the unique technology behind E-Soft.
Business Challenges
- In-depth research into the Electro Hydro Enhancer technology and its applications across different sectors.
- Understanding user personas and their specific needs in agriculture, residential, commercial, and industrial settings.
Research and Discovery:
- Creation of wireframes to establish the website’s structural layout.
- Prototyping to visualize the user journey and interactions with the website.
Wireframing and Prototyping:
- Implementation of a clean and modern design that reflects the advanced nature of the E-Soft.
- Use of a color scheme aligned with the brand and industry standards.
UI Design:
Key Features & Solutions
Communicating the complex technology behind E-Soft in a simple and understandable manner.
Employed visually appealing graphics, infographics, and concise content to break down the technical details into digestible information for diverse audiences.
User Experience (UX) and Interface Design:
- Engaging Home Page: A visually striking homepage showcasing the versatility of E-Soft across agriculture, residential, commercial, and industrial applications.
- Interactive Features: Implemented interactive elements explaining the working principle of E-Soft through animations and graphics.
- Application Pages: Dedicated pages for each sector with detailed information tailored to the specific needs and concerns of the target audience.
Results
- Increased Engagement: Improved user engagement with a 30% increase in average time spent on the website.
- Positive Feedback: Received positive feedback from users, emphasizing the clarity of information and ease of navigation.
- Cross-Sector Appeal: The website successfully appealed to users from agriculture, residential, commercial, and industrial sectors.
- SEO-Friendly Website: Implemented SEO best practices, resulting in a 20% increase in organic traffic.
