Digigo

We provide Water Softener for Agriculture, Water Softener for Home, Industrial Water Softener and Commercial Water Softener. Goodbye to hard water issues and welcome better hygiene, cost-effectiveness, and sustainability with our innovative hard water softeners.

Technology

HTML5, CSS3, Responsive design, WordPress

Industry

Water Treatment - Electro Hydro Enhancer

Introduction

Digigo is India’s only manufacturer of advanced Water Softener System technology E-Soft, which breaks down minerals and converts active ions into neutral form to prevent scale accumulation in pipelines. This water softener system uses digital signals generated by pre-programmed software and is based on the principle of changing the molecular structure of carbonates and bicarbonates, which are responsible for the formation of scales.

Client Requirements

The client, a leading provider of advanced water softening solutions with their product E-Soft Electro Hydro Enhancer, approached our web development team to create a user-friendly and informative website. The primary objectives were to showcase the innovative features of the Electro Hydro Enhancer and facilitate easy navigation for visitors from diverse sectors.

Scope of Work:

Our services encompassed comprehensive UX/UI design, ensuring a seamless user experience for individuals across agriculture, residential, commercial, and industrial domains. The project also involved creating an engaging interface to highlight the unique technology behind E-Soft.

Business Challenges

    Research and Discovery:
  • In-depth research into the Electro Hydro Enhancer technology and its applications across different sectors.
  • Understanding user personas and their specific needs in agriculture, residential, commercial, and industrial settings.
    Wireframing and Prototyping:
  • Creation of wireframes to establish the website’s structural layout.
  • Prototyping to visualize the user journey and interactions with the website.
    UI Design:
  • Implementation of a clean and modern design that reflects the advanced nature of the E-Soft.
  • Use of a color scheme aligned with the brand and industry standards.

Key Features & Solutions

Communicating the complex technology behind E-Soft in a simple and understandable manner.
Employed visually appealing graphics, infographics, and concise content to break down the technical details into digestible information for diverse audiences.

User Experience (UX) and Interface Design:
  • Engaging Home Page: A visually striking homepage showcasing the versatility of E-Soft across agriculture, residential, commercial, and industrial applications.
  • Interactive Features: Implemented interactive elements explaining the working principle of E-Soft through animations and graphics.
  • Application Pages: Dedicated pages for each sector with detailed information tailored to the specific needs and concerns of the target audience.

Results

  • Increased Engagement: Improved user engagement with a 30% increase in average time spent on the website.
  • Positive Feedback: Received positive feedback from users, emphasizing the clarity of information and ease of navigation.
  • Cross-Sector Appeal: The website successfully appealed to users from agriculture, residential, commercial, and industrial sectors.
  • SEO-Friendly Website: Implemented SEO best practices, resulting in a 20% increase in organic traffic.

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